EquiHealth AI Institute
Designing and shipping the complete digital presence for a health-focused AI research NGO, from zero to a live, credible research platform in three weeks.
- Role
- Product Designer
- Timeline
- 3 weeks (2026)
- Platform
- Web (Desktop + Mobile)
- Year
- 2026
Screen recording of the live product
The Problem
EquiHealth AI Institute did not have a website. It had a mission: use NLP, data science, and public health research to close the gap between what health data shows and what actually reaches underserved communities. It had researchers, ongoing outreach programs, and published academic work sitting across journals and PDFs with no single place that tied it together. What it did not have was a way for a funder, a partner researcher, or a community member to land somewhere and understand, in ten seconds, what the organization actually does.
That is a harder brief than a redesign. There was no existing information architecture to audit, no old copy to fix, no analytics to diagnose. The entire structure, from how a research-heavy NGO explains five distinct focus areas without overwhelming a first-time visitor, to how a running list of outreach sessions and academic publications gets presented as something alive rather than an archive, had to be decided from a blank page. And it had to hold two audiences at once: a policy or academic reader who needs to trust the rigor, and a community member deciding whether to walk into an outreach session.
My Role
I was brought on as the sole designer to take EquiHealth from nothing to a fully designed, launch-ready site in three weeks. That meant defining the entire site architecture (Home, About, Events, Contact, five Focus Area pages, a proof-of-work project index, a publications index, and individual outreach program write-ups), establishing the visual and content system from scratch, and designing every page and component that now makes up the live product. I worked directly with Awoyomi Oluwabusayo throughout the build, aligning on structure and content as the site came together.
Team
Designer (me), Awoyomi Oluwabusayo
Outcomes
9
distinct page types designed and shipped
Home, About, Events, Contact, 5 Focus Areas, plus templated Project and Outreach Program pages
5
focus areas structured into a single scannable system
Biomedical & Public Health Research, AI for Health Equity, Capacity Building & Training, Health NLP Systems, Health Data Analytics
3
outreach programs given a repeatable article template
Each one designed to read as an ongoing program, not a one-off news post
3
weeks from zero to live
Full architecture, visual system, and page-level design delivered on a compressed timeline
What I Learned
EquiHealth taught me that starting from zero is not actually the easy version of the brief. A redesign gives you a wrong answer to react to. This gave me nothing to react to, which meant the first week was spent almost entirely on architecture and not on any screen at all: what is a focus area versus a project versus a publication versus an outreach program, and does a visitor actually need to hold that distinction to understand the organization? Getting that hierarchy right before touching visual design was the difference between a site that reads as five separate initiatives and one that reads as a single coherent institute. The other lesson was about credibility as a design problem, not just a content problem. A research NGO lives or dies on whether a funder or academic partner trusts it at a glance, and that trust gets built through restraint: consistent structure across every publication entry, every outreach write-up following the same rhythm, nothing overstated. Three weeks is not much time to earn that kind of trust visually, so every component had to do that work efficiently, on the first pass, with no room for a second iteration to fix it later.
Next Project
Tool / Web App