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I'm Busayo.

I'm a Product Designer based in Lagos, Nigeria, with about 3 years of experience designing digital products for startups and founders globally. I've worked across food tech, safety, fashion, and SaaS, from early discovery to shipped product.

I care most about the moment a user opens a product for the first time and everything just makes sense. That clarity doesn't happen by accident. It comes from asking uncomfortable questions early, testing assumptions, and designing with real constraints in mind.

Busayo Omidiji, Product Designer

I start by getting uncomfortable on purpose. Before any layout, I want to know what the business is really trying to do, who it is for, and where the current experience quietly breaks down.

I design with constraints in the room, not after the fact. Real platforms, real engineering effort, real edge cases. A design that ignores those is just a pretty picture.

I prototype early and test assumptions before they harden into decisions. It is cheaper to be wrong in a wireframe than in production.

And I stay close to engineering through build. The best work is the work that actually ships, holds up, and keeps making sense as the product grows.

AkaaniCore Designer
2024 to Present
DesignBrief AIFounder
2026
CircllyCo-Founder
2026
Mockup StudioFounder & Builder
2026
FFigma
FFramer
NNotion
JJira
GGitHub

Away from the screen I play video games, I can genuinely cook, and I socialise well. I like people, and I think it shows in the products I design.